The history of festival HEADREAD in 10 chapters

Jan Kaus

In the beginning there was the idea

Great things begin with small things. When it comes to festival HeadRead, it was enough that two people, the author of this history and Krista Kaer, began mulling similar ideas around 2008. Both had been in various parts of Europe repeatedly and seen how large-scale literary events looked. Both understood that literature can be presented and brought to the stage in many different ways and felt that it would be best done in a concentrated way, as one great event. Two people met by chance, discovered they shared similar ideas and talked about turning the ideas into reality.

There would be no festival without festivals

We started out with the help of the Estonian Writers’ Union, whose tireless manager Mart Siilmann still handles the festival’s logistics. It would have been much more difficult to start the festival from scratch. Tallinn already had several established literary events. The Nordic Poetry Festival brought writers from Scandinavia, Finland, the Baltic States and St Petersburg to Tallinn. Sotsia was organised by young authors linked to the Tallinn University and it stood out with its quick pace and experimental nature. It is the experience of these two festivals that gave birth to festival HeadRead. One of the central traditions of our festival – the Sunday poetry mass at the St Nicholas Church – comes from the Nordic Poetry Festival. So it is nice that the spirit of earlier events still resonates in our festival.

Literature and writers

Although HeadRead draws on the legacy of the Nordic Poetry Festival and Sotsia – not least because one of Sotsia’s figureheads, Jürgen Rooste, was vital to establishing HeadRead – we always had our own agenda. We wanted to offer Estonian audiences the chance not only to get to know the work of various authors but above all the authors themselves. So that people could see and hear in real time with their own eyes and ears what the author thinks of his or her works, life, art, the world. A conversation with a writer remains one of the central motifs of our festival.

Estonia and the world

Thanks to Krista Kaer’s ambitions, we immediately set the task of bringing writers from all around the world, from the centres and the peripheries, to our festival. Inviting writers whose books are on the favourites’ lists here, so that readers could hand them to the author during the festival and ask them to leave their mark on the title page. This task was accomplished already in the first year, at the 2009 festival when our guests included Alessandro Baricco and Sofi Oksanen. Every year has produced more and more pages with autographs. The greatest amounts of books have probably been signed by Andreï Makine (2010), Boris Akunin (2011), David Mitchell (2012), Tom Stoppard (2013), William Boyd (2014) and Margaret Atwood (2015).

A name for all seasons

In the beginning was the idea, then came organising and the name followed a bit later. We eventually realised that while the Tallinn Literary Festival is accurate as a name, it is colourless, to put it mildly. Karl Martin Sinijärv, a poet and chairman of the Estonian Writers’ Union, who helped kick off the festival, has also worked as a copywriter, so it was no surprise that when we began searching for a better name in 2010, it was Karl Martin who found it.

From the marquee to the great hall

The history of HeadRead includes a huge white marquee that stood on the green between the Harju Street and the St Nicholas Church. Back then we probably thought that every proper festival should be held in a marquee. Naturally, we failed to take several things into account. The first was the Estonian weather. In 2010, the festival was held in early May, when it was extraordinarily bleak outside. It was hardly any warmer in the marquee. We ordered a heater, but it broke – perhaps the machine was confused by this unnaturally cold spring. The heater crashed just when Krista Kaer was talking to the British crime writer Jason Goodwin. Since the heater had started emitting poisonous fumes, Jürgen Rooste and I began pulling up the walls of the marquee. Now the freezing northern wind could also freely participate in the discussion. Most of the audience fled, coughing and shuddering. Next year, we moved the festival to the end of May and instead of a marquee, the main programme is now held in the warmth of the hall of the Estonian Writers’ Union.

Jason Goodwin

This memorable moment in early May 2010, when our literary marquee was filled with exhaust fumes and northern wind, took on a special significance thanks to our guest Jason Goodwin. He was unfazed by the chaos around him and continued to talk wittily to Krista Kaer, which is why about twenty people decided to brave the poison and the cold. In some memories Goodwin is actually wearing only a shirt. This gave ample reason to invite him back the next year. By now, Goodwin has become a member of the organising team, proof-reading English texts, talking to the writers and organising a crime writing workshop. Also, Goodwin’s good humour and sociability is one of the reasons our guest feel the festival is so cosy and friendly and worth another visit.

The festival and its organisers

HeadRead has grown slowly but steadily over the years. This has also meant that the organising team has grown. Now there are about ten core organisers and most of them have direct links to literature. We are organisers, but above all, we are translators, poets, prose writers – people who love literature. Names like Igor Kotjuh, Veronika Kivisilla and Indrek Koff should ring a bell for most Estonian readers. The translations of Krista and Kaisa Kaer from English and of Ingrid Velbaum-Staub from Russian do honour to any bookshelf.

It seems that in merely two years, the circle may become full – one can easily find a television news clip from 2009 about a new literary festival. The editor of the clip is Mari Rebane who also interviews one of the organisers and a guest. Some years have passed and Mari Rebane herself has become a member of the organising team.

The festival and its locations

HeadRead is a Tallinn festival and we are glad that over time we have branched out to venues that have become indispensable to the festival. Workshops and discussions are held at the Tallinn Central Library, poetry is read at midday on Sunday under the vaults of the St Nicholas Church, and the festival flows into summer in the garden of a house on Koidu Street, behind the library-café Kapsad (Cabbages). However, we value the entire city, not just specific places. That’s why we’ve been organising literary walks in various places since 2009. Some walks have been quite long – roaming around Nõmme with the literary scholars and writers Jaanus Vaiksoo and Wimberg, for instance. The first walk in Nõmme took place in 2010 but there are still many literary nooks and crannies to discover, even though some walks have gone on for three-four hours. Nõmme has become a mysterious place, a literary cornucopia. This way, the festival is not only growing in time but in space too.

History and stories

In conclusion, I would like to share a personal memory that perhaps says more than any chronology or list. It all began with David Mitchell’s novel Cloud Atlas, which I love very much. I like the central idea of the book – every action can change the state of things, every good deed makes reality a little bit better. So it happened that when Mitchell visited us in 2012, I had to stop myself from falling at his feet. I think he sensed my state of mind because he drew a truly magnificent, calligraphic dedication on the title page of my Estonian version of his book.

I have a good friend named Elo-Liis, who is also a fan of Cloud Atlas. For some reason, Elo-Liis was abroad during the 2012 festival. After the festival I told her that I now have a book that is magnificently signed. Elo-Liis replied that if I should ever make a will, I should leave this book to her. I remembered this sentence six months later, shortly before her birthday and I suddenly thought: why wait? I wrote a long dedication of my own on the inner cover of the book and gave the twice signed book to her as a present. Maybe Elo-Liis will leave it to our festival museum some day.

Foreign guests of the festival over the years (as of 2015) in alphabetical order:

Kader Abdolah, José Eduardo Agualusa, Jeremei Aipin, Boris Akunin, Riikka Ala-Harja, David Ambrose, Claus Ankersen, Margaret Atwood, John Banville, Alessandro Baricco, Attila Bartis, M. C. Beaton, Antony Beevor, Bei Dao, Ketil Bjørnstad, William Boyd, John Burnside, A. S. Byatt, Georges-Olivier Châteaureynaud, Lars Saabye Christensen, Sylvestre Clancier, Philippe Claudel, Karen Connelly, Paule Constant, Natasha Cooper, Joolz Denby and Mik Davis, Dizzylez, Serge van Duijnhoven, Alfonsas Eidintas, Elaine Feinstein, Pauliina Haasjoki, Andrey Hadanovich, Rawi Hage, Esa Hirvonen, Ville Hytönen, Catharina Ingelman-Sundberg, Nora Ikstena, Albertina Ivanova, Arthur Japin, Ida Jessen, Jennifer Johnston, Gloria Gervitz, Thomas Glavinic, Jason Goodwin, Ann Granger, David Grossman, Selina Guinness, Katrina Kalda, Einar Kárason, Sarah Kay, Lars Kepler, Vishnu Khare, Tapani Kinnunen, Tommi Kinnunen, Marusia Klimova, Stina Koistinen, Siri Kolu, Wehwalt Koslovsky, Juha Kulmala, Toby Kunze, Heidi Köngäs, Tuomas Kyrö, Daniel Leuwers, Rosa Liksom, Keith Lowe, Christopher MacLehose, Andreï Makine, Satu Manninen, Frédéric Martin, Suzanne McLeod, Kirill Medvedev, Catherine Merridale, Jean-Pierre Minaudier, David Mitchell, Anders de la Motte, Jean-Claude Mourlevat, Esa Mäkijärvi, Ulf Nilsson, Eiríkur Örn Norðdahl, Paolo Nori, Michael North, Nina Obrezkova, Ben Okri, Sofi Oksanen, Amir Or, Helen Oyeyemi, Philip Parker, Pascale Petit, Ljudmila Petrushevskaya, Gregor Podlogar, Riikka Pulkkinen, Joni Pyysalo, Undinė Radzevičiūtė, Edvard Radzinsky, Astrid Saalbach, Fiona Sampson, Simon Sebag Montefiore, Robert Service, Nabila Sharma, Mihhail Shishkin, Lionel Shriver, Javier Sierra, Yrsa Sigurðardóttir, Goran Simić, Sjón, Fredrik Skagen, Martin Solotruk, Ulf Stark, Jon Steele, Marina Stepnova, Tom Stoppard, Mats Strandberg and Sara Bergmark Elfgren, Charles Stross, Jaume Subirana, Lars Svendsen, Māra Zālīte, Kristīne Želve, Benjamin Zephaniah, Zinovy Zinik, Sofka Zinovieff, János Térey, Madeleine Thien, Dovie Thomason, Jean-Philippe Toussaint, Juri Tsvetkov and Danil Faizov, Lyudmila Ulitskaya, Jakob Vedelsby, Edward van de Vendel, Kārlis Vērdiņš, Juha Vuorinen, Fay Weldon, Ron Whitehead, Sarah Winman.

The festival gallery on Flickr.